Posts by Richard West
NCOALink and Data Quality
Address data quality is a critical aspect of any direct mail campaign. Accurate and up-to-date address information is essential for reaching your target audience and achieving your desired results. Unfortunately, address data can become outdated quickly, especially with the high rate of address changes in the United States. In fact, the United States Postal Service…
Read MoreLog4J Security Vulnerability Analysis
Summary: Peachtree Data is not affected by this vulnerability. NIST NVD published 12/10/2021: A dangerous zero-day vulnerability was recently discovered in the popular Java logging library Apache Log4j. The vulnerability, CVE-2021-44228, is actively being exploited. This vulnerability affects Apache web servers and also many other popular business applications that will need a patch from the…
Read MoreUSPS® Announces that the Implementation of CASS™ Cycle O Has Been Rescheduled for August 2023
CASS Cycle O Implementation Rescheduled to August 2023 The Coding Accuracy Support System (CASS) measures the accuracy of address matching software based on rules defined by the Postal Service. USPS is actively working with the mailing industry to perform a new testing cycle referred to as CASS Cycle O. The Postal Service has determined that…
Read MorePeachtree Data Celebrates 25 Years!
We are here today, because of you. On February 4, 1994, Peachtree Data was born. We had humble beginnings — operating out of my basement for three years before moving into our first office space and hiring our first employees. Over the years we have continued to grow and are proud of the work that…
Read MoreOklahoma Do Not Call Registry
The State of Oklahoma has restricted Peachtree Data’s access to the Do Not Call registry, making it only available to sellers or telemarketers who have directly registered with the state. Therefore we will no longer be using the Oklahoma State Do Not Call Registry within our DO NOT CALL (TPS) processing. This change does NOT…
Read MoreTropical Storm Harvey Affecting Mail Delivery
Tropical Storm Harvey has stalled over southeast Texas where extreme rainfall has caused catastrophic flooding across the Houston metro area. Days of drenching downpours are ahead, along with the potential for tornadoes and lingering coastal flooding. New mandatory and voluntary evacuations have been ordered southwest of downtown Houston. Postal operations have been impacted in the…
Read MoreAddress Standardization Error Codes
When an invalid address appears in your data we return an error code. This error code can provide helpful information about what might be wrong with your input address. The table below contains the possible error codes, as well as a brief description of what each error code means.
Read MorePGP Encryption Support on FAST
We are pleased to announce that we now support PGP encryption on our FAST automated system. We have always supported file transfers over HTTPS as well as SFTP. This protects your data while in transit to us and is still in place on all file transfer systems. To protect your data files you can go…
Read MoreDedupe is now available on FAST
We are happy to announce that we have added Dedupe as a service on our FAST automated system. This enables you quick and easy access to identify duplicate records in your mailing files. This can be processed by itself, or at the same time as other services, such as NCOALink. We offer three levels of…
Read MoreUSPS® Adds Military Addresses to NCOALink® USPS will begin including military addresses in the NCOALink product, according to a release last week. This change will allow mailers to better serve their military customers, who move frequently. Expect this change to come gradually, as military employees have traditionally not used the USPS move update forms. But…
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